The AU series had a very efficient drag coefficient of C d=0.29 for the sedan (an 11% improvement over the preceding EL series) and 0.34 for the wagon. The aim of this design was to attract a younger generation of buyers with avant-garde looks, however, in Australia it polarized public opinion to the benefit of the more organically designed rival, the 1997 Holden Commodore (VT). Stylistically, this new generation Falcon sported Ford's radically new global design language, labelled " New Edge". Specific factors included, for example: research at the time indicated that 69% of Falcons were fitted with towbars and the perception that rear-wheel drive cars were better at towing the fact that the import models had limited body style options (sedan only or sedan and wagon) and no capability to use a V8 engine. The above alternatives were eliminated in favour of a substantial redesign of the indigenous platform, due to concerns about the Australian market preference for high towing capacity, large interior size and local employment. The AU series replaced the EL Falcon constructed on the new at the time EA169 platform, and was replaced by the updated BA series. It was the sixth generation Ford Falcon and also included the Ford Fairmont (AU)-the luxury-oriented model range. The Ford Falcon (AU) is a full-size car that was produced by Ford Australia from 1998 to 2002.
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