The cookie is used in conjunction with _omappvs cookie to determine whether a user is new or returning. The cookie is set to identify new vs returning users. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. It is used to persist the random user ID, unique to that site on the browser. This cookie is set when the customer first lands on a page with the Hotjar script. It is used by Recording filters to identify new user sessions. It stores a true/false value, indicating whether this was the first time Hotjar saw this user. This is set by Hotjar to identify a new user’s first session. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. This cookie is installed by Google Analytics. This cookie is used by Google Analytics to understand user interaction with the website. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Analytical cookies are used to understand how visitors interact with the website.
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